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Understanding Share Types: Preferred vs Common Shares
Founders must understand share types: preferred and common shares. Preferred shares appeal to investors due to higher claims on assets and dividends, but lack voting rights. Common shares offer ownership and voting power but are riskier. Structuring shares depends on business goals and investor attraction while rewarding employees and sustaining founder control.
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Advisory Shares
As a new founder, connecting with experienced individuals is crucial for success, including investors, key hires, mentors, and advisors. Advisors offer technical expertise, insights, and connections to support the company’s growth. They typically receive compensation in the form of equity, which vests over 2-3 years. Deciding on the equity percentage can be challenging, but Carta…
